Rapper Cardi B is urging Texas Democrats to turn out in the final days of early voting to support Rep. Jasmine Crockett in the state’s U.S. Senate primary, marking her latest high-profile foray into electoral politics.
In a video posted Wednesday to her Instagram Story, Cardi B called on voters across Texas to back Crockett.
“Listen up y’all. Early primary voting is happening right now in Texas, and we need Jasmine Crockett to win. She is running for US Senate,” the rapper said. “If you want somebody that’s gonna fight for your right, if you want somebody to fight for your community … please vote for my sister, Jasmine Crockett.”
Crockett reshared the endorsement on X, writing, “Okurrr Y’all heard my good sis!!! She’s on a SOLD OUT tour and still took a minute to tap in. We’ve got 2 days of Early Voting left. Let’s gooooo!!! #JasmineForUS #TexasTough.”
The endorsement comes as Crockett leads Texas state Rep. James Talarico in the Democratic primary. A University of Texas/Texas Politics Project poll conducted February 2–14 among 369 likely voters found Crockett ahead 56 percent to 44 percent. Earlier surveys from the University of Houston’s Hobby School of Public Affairs and Texas Southern University also showed her with an advantage.
Crockett has also received support from Kelly Rowland, the former Destiny’s Child member, who appeared in a video urging Texans to vote. “You guys gotta get out there and vote. You know what to do,” Rowland said in a clip shared by the campaign. Crockett added in the same video, “That’s right. We are starting voting on February 17 and you heard it from THE Kelly Rowland.”
Celebrity endorsements have long been a staple of American political campaigns, with famous entertainers often deployed to energize turnout, generate media coverage, and signal cultural momentum.
But the political potency of celebrity support appears to have drastically dwindled. The New York Times argued that despite heavy backing from Hollywood figures, celebrity endorsements during Kamala Harris’s 2024 campaign failed to significantly shift voter sentiment — and in some cases may have alienated portions of the electorate. Strategists from both parties have noted that endorsements from A-list entertainers can reinforce perceptions of cultural elitism, particularly at a time when many voters are focused on economic pressures such as wages, inflation, and cost of living.
Former congressman Colin Allred, who exited the Senate race in December to pursue a House bid in Texas’s newly redrawn 33rd Congressional District, has also endorsed Crockett and criticized Talarico over remarks he described as racially insensitive.
Cardi B’s involvement in the race adds another chapter to her evolving political commentary. In the past, she has criticized both major parties and American politics more broadly. After Donald Trump won the 2024 election, she posted — and later deleted — a video saying, “This is why some of y’all states be getting hurricanes,” drawing backlash as parts of North Carolina were recovering from Hurricane Helene.
The rapper has also expressed frustration with President Joe Biden, saying he had “really, really, really” damaged the country, before later endorsing then–Vice President Kamala Harris at a Wisconsin rally in November 2024, declaring, “I believe every word that comes out of her mouth.”
In December 2025, while in Riyadh for the Soundstorm Festival, Cardi B told followers during an Instagram Live broadcast that she was “starting not to like America,” calling the United States “ghetto” and “dusty” and praising Saudi Arabia as “very luxury.” She acknowledged the country’s strict legal system but said it was “very easy to follow the rules here,” adding, “I like it over here, I really, really like it.”
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